Members of the Agents Association of SIC Insurance PLC (ASICA), has hailed the appointment of Mr James Agyenim-Boateng as the Managing Director of the Company, saying that, his appointment has soften the grounds for them to get more business.
Mr Agyenim-Boateng was appointed by President Mahama in January this year to lead SIC Insurance PLC and according to the Agents Association, it is the best decision that the President took.
Speaking at the SIC management meeting with members of ASICA on Tuesday in Accra, Mr Samuel Kumi who is one of the leading SIC agents revealed that, the personality of Mr Agyenim-Boateng has given them more advantage in the market.
The meeting with ASICA was to recognize the agents’ unwavering dedication, address key operational concerns, and explore new pathways for collaboration and growth. Attended by agents from various regions, the meeting reflected the deep-rooted commitment of agents to the SIC brand.
According to Mr Kumi, as a former Deputy Minister, Lawyer and Media Personality, Mr Agyenim-Boateng commands big respect among his peers and it is a big advantage for all SIC agents.
He gave an instance where he recently visited one of his clients in Accra for a business and the clients told him that Mr Agyenim-Boateng had already visited them, making the business easier for him to get.
“We all know what SIC went through in the last 8 years but I must confess that, the appointment of Mr Agyenim Boateng has change things for the better and it has soften the grounds for us to get more business for SIC Insurance PLC”, he said.
For his part, the President of ASICA Mr. Fred Kakra Wilson, congratulated Mr James Agyenim-Boateng for his appointment as the Acting Managing Director, saying that, his presence at SIC Insurance PLC has brought renewed hope.
“Our spirits were greatly uplifted following our initial engagement with Mr James Agyenim-Boateng during which he shared his inspiring vision and initiatives aimed at reclaiming lost business from key state institutions”, he said.
He said the proactive and strategic approach by the Managing Director gives the Agents a renewed hope and confidence in the journey ahead.
He revealed that, the proactive approach by the Managing Director is already bearing fruits as in the first quarter of the year 2025, premium collected by SIC Agents is 16% more than the one collected in the year 2024.
The Managing Director of SIC Insurance PLC, Mr. James Agyenim-Boateng for his part, commended members of ASICA for their invaluable role in driving the success of SIC Insurance PLC.
It was revealed during the meeting that some agents have served the company for as long as fifty years (50yrs), demonstrating unparalleled loyalty
Mr Agyenim-Boateng said “The fact that the very foundation of our company was started with the Agency force about some six plus decades ago and the formation of the Association, which dates back as far as 1989 makes you the backbone of our company”.
He assured to work together with the leadership of ASICA to enhance training programmes to sharpen their skills in managing portfolios and business, as well as introducing a competitive rewards systems to recognise their hard work.
Mr Agyenim-Boateng said, management would also work with ASICA to streamline the processes that would make their work more efficient and easy, adding that, he would run open communication channels to get their feedback and inputs to help shape SIC’s business strategies.
“I will use this occasion to assure you that as Management, we are committed to growth, innovation, and excellence.
My vision is to build a future where we not only meet but also exceed our targets, where our agents feel empowered with the best tools, training, and incentives to thrive in a competitive market”, he said.
He urged members of ASICA to continue to be the brand ambassadors of trust and professionalism for SIC Insurance PLC.
“I want us to build a relationship based on mutual respect and shared purpose. We are not just in this business to sell insurance policies.
We are here to make a difference—to help people recover from loss, to enable businesses to bounce back from adversity, and to give society the confidence to move forward”, he said.